Teneros

Teneros’ Application Continuity Appliances Selected as CRN “2007 Emerging Tech Dynamo”

Teneros appliances deliver simple, cost-effective, 24X7 email uptime, saving Microsoft® Exchange users from costly outages without requiring IT support

Mountain View, Calif., June 5, 2007 — Teneros announced today that Computer Reseller News (CRN) has named Teneros as an “Emerging Tech Dynamo” for its application continuity appliances for high availability and disaster recovery of Microsoft® Exchange. CRN's Emerging Tech list captures companies that are delivering high channel partner margins with innovative and easy-to-use technology unavailable from industry giants.

Teneros’ Application Continuity Appliances for high availability and disaster recovery of Microsoft® Exchange assure continuity of operations for business-critical Microsoft® applications. By providing continuous, end-user Exchange email uptime whenever the production Exchange server experiences either planned or unplanned outages, companies can eliminate costly productivity and revenue losses. Because the Teneros solution is a plug-&-go™ appliance with remote management, update, and monitoring service provided by Teneros’ network operations center, it adds no in-house IT burden.

Teneros has engineered the first and only complete family of Application Continuity Appliances for high-availability and disaster recovery for Microsoft® Exchange, whose servers are considered the primary, mission-critical application powering corporations worldwide. Teneros provides 99.99%-99.999% email uptime for mid-market enterprises and branch offices of large enterprises. Today, Teneros appliances protect against Exchange 2003 outages and they will provide the same mission critical protection against Exchange 2007 outages, as many Teneros customers and the market migrates to Exchange 2007 to realize the benefits of Microsoft’s newest email server offering.

According to the 2007 CRN Emerging Tech Survey, the top reasons channel partners add emerging technologies include: the technology is superior to other products in the market segment; the technology complements a solution provider’s existing practice areas; emerging vendors provide better services opportunities; emerging vendors pay better attention to partners; emerging vendors offer higher margins, customers want alternative product choices; and emerging vendors have better joint marketing programs. In addition, 61 percent of channel partners surveyed plan to increase the number of emerging technology vendors they partner with in the next 12 months.

"Successful solution providers are always looking for new and innovative partners, and the CRN Emerging Tech list provides a way for them to discover a large number of potential new partners that offer a wide range of emerging technologies," said Heather Clancy, vice president and editor of CRN.

Vendors that make the CRN Emerging Tech list must have an established solution provider program and formal guidelines for recruiting channel partners. They must demonstrate that direct sales is trending down as evidenced by the company’s revenue history, a channel positive or channel neutral strategy for internal sales compensation, and not be a dominant market share player. Final selection to the Emerging Technology list was made at the discretion of the CRN editorial team after a review of the submitted information and conversations with current or targeted partners.

Last year Teneros launched its Always-On™ Alliance Partner Program for system integrators.

The nationwide program offers aggressive margins to Teneros channel partners that become members, comprehensive sales and technical training, and the opportunity to participate in professional services programs. Teneros also has an international demand-generation program to supply channel partners with customer leads and the company is engaged in joint-marketing and public relations efforts to promote channel partners.

“Our Channel Partners are the heart of our distribution strategy, so being selected as a CRN Emerging Tech Dynamo is not only an honor but a wonderful opportunity for us to increase visibility of our Always-On Alliance Partner Program,” said Steve Lewis, Teneros CEO. “Additionally, CRN’s recognition raises awareness among solution providers of how Teneros’ appliances can protect mid-sized enterprises from devastating email downtime costs. Solution providers are on the front lines every day speaking to companies that cannot afford email downtime of any kind, and our technology is a simple, affordable solution.”

About Teneros

Founded in 2003, Teneros has pioneered a new product category that assures continuity of operations for the mission-critical Microsoft® applications fueling corporations worldwide - the Teneros Application Continuity Appliances™. Funded by Goldman Sachs, New Enterprise Associates (NEA), Sevin Rosen Funds, and STAR Ventures, the company produces plug-&-go™, business continuity appliances that assure 99.99%-99.999% uptime of Microsoft® infrastructure applications. Teneros is an Advanced Infrastructure Solutions Microsoft® Gold Partner, headquartered at 321 Evelyn Ave in Mountain View, Calif., 94041. More information is available at www.teneros.com.

About The Channel Group

CMP Channel Group is the one stop shop customers turn to in order to meet their global sales channel objectives from access to execution. Through use of its family of channel solutions which include CRN and VARBusiness, the ChannelWeb network, the Group's XChange worldwide face-to-face conferences and the Institute for Partner Education & Development (IPED), vendors are able to accelerate sales through the channel. CMP Channel Group provides a worldwide answer to advertising, branding and marketing services, lead generation, market intelligence, branded and custom events, education of solution providers and best practices for vendors.

About CRN

CRN provides solution providers and technology integrators with the crucial information and analysis they need to drive their company’s sales. As an advocate for and voice of the IT channel, solution providers turn to CRN first for immediate information. Celebrating its 25th year, CRN is the most trusted source for channel professionals. CRN can be found on the web at www.channelweb.com.

About CMP Technology (http://www.cmp.com/)

CMP Technology is a marketing solutions company serving the technology industry. Through its market-leading portfolio of trusted information brands, CMP has earned the confidence of more technology professionals than any other media company. As a result, CMP is the premier provider of access, insight and actionable programs designed to connect sellers and buyers in ways that yield superior return on investment. CMP Technology is a subsidiary of United Business Media (http://www.unitedbusinessmedia.com/), a global provider of news distribution and specialist information services with a market capitalization of more than $3 billion.

Press Contact:

Cynthia Harris
(650) 520-8343 (Mobile)
charris@prstrategygroup.com

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